Call Leads
Starting at $20 per lead
With no warm handoff from our call center, receive calls directly at a lower price. These leads are sold on a billable duration, so you only pay for calls that you're able to qualify for the plans that you offer.
Data Leads
Starting at $3.50 per lead
We offer shared and exclusive data leads. Exclusive leads start at $10 and offer a higher closing rate since they're only sold to one agent. Shared leads offer higher volume and lower costs, great for call centers and larger agencies.
With all the changes to health insurance in recent years, more people than ever are shopping for health insurance online and looking for experienced agents to answer their questions and help them find the best plan. NextGen generates thousands of health insurance leads per day in every state, and from all types of consumers. We have leads looking to buy major medical health insurance, short-term plans, on or off exchange, with or without subsidies, and with or without Qualifying Life Events. Our powerful filters and buyer dashboard make it easy to target the exact health insurance leads you want.
Take Control of your Leads
The NextGen Buyer Dashboard is your Health Insurance lead command center.
- Turn campaigns on or off without restrictions
- Use filters to target exactly the leads you want
- Change bids and budgets any time
- Edit your schedule and lead delivery preferences
- Monitor performance of your lead campaigns
- Chat with your Account Manager
Get the Most Health Insurance Leads for Your Budget
All leads are sold using our unique second price auction model, which guarantees that you pay a fair price for every lead.
You set your maximum bid, which is the most you are willing to pay for a lead. But you rarely actually pay this price. Instead, you'll pay just a penny more than the second highest bid.
This system allows you to buy the most leads for your budget, while ensuring that you never overpay for the lead.
This system allows you to buy the most leads for your budget, while ensuring that you never overpay for a lead.
Get Help Every Step of The Way
After you create an account with NextGen Leads, you'll be assigned a dedicated Account Manager.
Every Account Manager is a lead buying expert who can answer all of your questions, show you the best way to get the most from your marketing budget, and provide insights and advice on your lead campaigns.
Meet our account managers
Lead buying without the pain
Buying leads doesn't have to be a hassle. We've eliminated all the annoying stuff.
- No minimum orders
- No calling customer support to make simple changes to your leads
- No exclusive leads that aren't actually exclusive
- No worrying that you're overpaying for leads
- No pause limits
I have had the pleasure of putting my whole team on NextGen Leads and they are all hitting their goals. The transition was very easy. It is worth every dime.

Becky Romo
US Health Advisors